Girl Scouts in the Heart of Pennsylvania has appointed Amanda Hoprich as regional director of their northeast territory, which includes Carbon, Lackawanna, Luzerne, Monroe, Pike, Susquehanna, Wayne and Wyoming counties.

Hoprich will spearhead membership and volunteer growth by showcasing the diverse benefits of Girl Scouting throughout the region.

Hoprich brings strategic thinking and local visibility to the position. In her previous role as a marketing director for a local retail center, Hoprich built an extensive background in property marketing and public relations throughout the Wilkes-Barre/Scranton area.

She now leads a local team dedicated to delivering innovative programs — from outdoor adventures like backpacking, orienteering and rock-climbing to hands-on STEM (Science, Technology, Engineering and Math) events — to meet the needs of today’s girls and build the skills of tomorrow’s young leaders.

“Building on robust membership growth at GSHPA in 2017-18, we are excited to have Amanda on board to connect with business and professional partners that share our commitment to developing the female leaders of tomorrow,” said Suzanne Moore, acting CEO of GSHPA.

Hoprich graduated from Penn State University with a BA in English literature and from Kings College where she earned a secondary education certification.