Strength. Trust. Community.

Welcome to The Neff's National Bank, wherecustomers are not anumber, but are like family.

Further proof of that can be seen this year,as the bank celebrates its 90th anniversary with monthly charity drives and some educational workshops throughout the year.

This month, a clothing drive is being held, as all clothing received will go to the bank's local chapter of the Salvation Army. The bank's local chapter offers after-school programs, social and physical services and shelter to children and adults in the community.

Those who participate are asked to bring their bagged or boxed clothing donations to the bank during bank hours until Jan. 28. There is a large box designated for the clothing bags and boxes.

Kevin Schmidt, President/CEO, said he takes great pride in the bank's longevity.

"I am thankful that I can be part of this milestone," Schmidt said. "When I look back at the history of the bank; how far we have come, the past employees and directors, etc., I think of the dedication it has taken to get this far."

It is due to the efforts of many that the bank has been able to maintain its success, Schmidt said.

"I think it speaks volumes to the dedication of the employees, the directors, the shareholders and the community," he said. "Without the involvement of any one piece of this equation, we would not be here today."

Schmidt said the bank has ideas in place that will continue to move it forward.

"I think we need to continue to offer the traditional products and services that the bank has always offered, but also be able to provide new services to meet the needs of our younger customers-such as mobile banking," he said. "I also think one thing that will continue to separate us from the competition is our dedication to customer service."

The by-laws were adopted on November 23, 1923, and the bank was chartered to perform its business functions on December 20, 1923.

The bank originally conducted its business operations using a small room between The Neffs Hotel and Kern & Moser's General Store. It was not until 1937 that the present day bank building was constructed, which was expanded in 1965 and again in 1995.

In 1986, Neffs Bancorp, Inc. was formed, and continues in operation as a one-bank holding company. The Neffs National Bank is the sole subsidiary of Neffs Bancorp, Inc.

From its modest beginning in 1923, the growth of the bank has been influenced by the prosperity of the local communities. Individuals and businesses continue to contribute to promotingcommunity-oriented, independently-operated banking. Community banking continues today under dynamic leadership of a dedicated board of directors, the excellent cooperation of the employees and loyal support of the shareholders and depositors.

The bank is located at 629 Route 873, P.O. Box 10, Neffs.

Lobby hours are 9 a.m. to 3 p.m. Monday through Thursday, and 9-8 Friday. Drive-thru hours are 8-5 Monday through Thursday, 8-8 Friday, and 9-noon Saturday.